Website promotion / optimisation campaigns to fit any budget.

Please see some examples of feedback from existing web site promotion / optimisation customers.

Case Study 1) - promotion and optimisation of an existing web site (please click here)

Case study 2) - Production of more content for a web site with optimisation of existing example pages as the basis. (please click here).

Case study 1) www.H2onics.co.uk

Site description (and links!) :

Hard Water A great site for water softeners with magnetic water conditioning meaning water softening using no salt!

Customer comments / feedback :

We had been with and ISP for over two years. They provided a four page website which produced no sales in two years.

We have been with best-web-site-design.co.uk for a year. Immediately the website was reconstructed and expanded. We now average around 140 visitors a day, providing substantial sales which has restored our faith in the Internet. Constant contact and advice has produced the
results. Thank you best-web-site-design for your expertise and professionalism.

David Chater-Jack
for H2Onics
(Comments received August 2002)

The customers brief to us at the start of the period: Get any visitors to the site!

There were no visitors at all to the site! They had been with a hosting and 'promotion' company for two years without attracting many (if any) visitors to the site. The first month of monitoring existing traffic (as requested by our customer) produced zero visitors. The existing company had promoted the use of 'search engine registration' as the way to promote the company.

Solution: This was a small site and had no real structure. As there was little there already, we carried out the following procedures:

1) Optimisation of existing graphics (made them quicker to load for any visitors who made it there).

2) Addition of extra pages to give more information on the site product and provide mechanisms for customers to respond and order on line securely.

3) Re structuring of site to allow for easy navigation (important for search engines to find their way around also!).

4) Key word analysis of their market to provide the key word phrases that people were searching for on the Internet (using Wordtracker - see our word tracker page).

5) Incorporation of key word phrases (including common mis spellings) in order to gain visitors to the site, based upon those found in 4).

6) Registration (immediate and on going hand registration with the major search engines, including some Inktomi paid inclusion) in order to get listed on search engines.

top of page... To ask for a quotation for your needs, please click here (no obligation on your part).

Case study 2) www.silversurfers.net

Site description (and links!):

Over 50s search site! - excellent site for over 50s' and younger ones. includes poems (funny, retirement, sister etc). Jokes, song lyrics, and much more!

Customer comments / feedback :

SilverSurfers.net, the leading site for UK over 50s, wanted to expand its visitors. Within 3 months, as a result of best-web-site-design.co.uk, traffic to SilverSurfers had expanded five-fold, an amazing achievement. Traffic-building is a huge challenge at the best of times; best-web-site-design.co.uk made it look easy and with such impressive results too.

Ian Goodall, MD, www.silversurfers.net

(Comments received October 2002)

The customers brief to us at the start of the period: Increase visitors to the site to a level of 1000 visitors to the FRONT page per day.

There were already substantial visitors to the site including the use of 'Google ads' to pay for top placement of certain key words and phrases. The customer wanted a continuous and on going supply of visitors to the top (home) page of the site to a level of 1000 visitors a day (it being around 100 + per day at the time).

This is a rapidly changing web site with hundreds of pages, edited by the web site contributors. As such we could not control the structure of the site or the content and did not want to alter existing traffic patterns. Added to this we had to specifically drive visitors to the front page in order to get repeated visitors to the site in future.

Solution:

1) Production of a new web site pages and structure changes to the site.

2) Addition of around eight pages based upon existing site pages from topics within their site, in order to allow us to have 'control' of the structure of pages.

3) Key word analysis of their market to provide the key word phrases that people were searching for on the Internet (using Wordtracker - see our word tracker page).

4) Incorporation of key word phrases (including common mis spellings) in order to gain visitors to the site, based upon those found in 3)

5) Registration (immediate and on going hand registration with the major search engines, including some Inktomi paid inclusion) in order to get listed on search engines.

To ask for a quotation for your needs, please click here (no obligation on your part).

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